[一册]Wow factor 叫好率
Jean: Wow factor. 这个词组怎么讲？
Jo: The wow factor is something that makes you pleasantly surprised, makes you say ‘wow!’ . You could use it for anything from a car to an advert on television.
Jean: 听上去wow factor这个说法可以用来形容任何让人发出惊艳感叹的东西，那你能给我们举个例子吗？
Jo: Of course. You might say ‘His new film wasn’t a big success. It didn’t have the wow factor.’
Jean: 那除了说电影，还可以用它形容别的东西吗？
Jo: Absolutely. You might use it for a good television advert. You could say ‘Toyota’s latest ad uses the wow factor to attract customers.’
Insert 录音片断A: What did you think of the film Alexander?
B: Well, I preferred Gladiator and Troy. Alexander lacked a bit of the wow factor for me.
Jo: Have you ever been to New York, Jean?
Jean: No Jo, why?
Jo: It really has the wow factor. As soon as you arrive, you have to say ‘Wow!’ .
Jean: Really?
Jo: Yes. It’s an amazing place.
Jean: 今天我们学到的这个新词wow factor就是用来形容那些让我们惊艳赞叹的东西，可以是辆好车，一个美丽的地方，也可以是一种感受，等等。And that’s all we have time for today.